01 / Search
A dependable SEO foundation
Make important pages accessible and useful for the people searching for your services.
- Crawl, index and performance issues
- Search intent and page architecture
- Internal links and on-page clarity
SEO + GEO / Search visibility
Be easier to find. Easier to understand. Harder to overlook.
A practical search programme for the way people discover businesses now: technical SEO, useful content and a measured approach to AI answer visibility.
01Technical health
02Intent-led content
03Entity clarity
04Measured learning
The opportunity
One journey. Two discovery surfaces.
A customer may search, compare an AI summary and return to your website before they enquire. Your pages need to work across that journey without relying on a trick or a guaranteed placement.
02 / AI discovery
Content built to be understood
Strengthen the facts, context and source quality that help people and systems make sense of your business.
- Clear answers and verifiable claims
- Relevant structured data where eligible
- Consistent business and service information
What the work includes
The right fixes, in the right order.
We begin with evidence from your site and your market. The roadmap is prioritised by impact and effort, then translated into work your team can approve and track.
Technical SEO
Crawlability, indexing, canonicals, sitemaps, redirects, mobile experience and Core Web Vitals.
Content strategy
Search intent, topic gaps, page briefs and an editorial plan built around real customer questions.
On-page optimisation
Titles, headings, service copy, internal links and conversion paths that make each page's role clear.
Structured data
Valid, relevant markup for eligible content. No promise that a rich result will appear.
Local visibility
Google Business Profile, location pages and consistent business details where local search matters.
Measurement
Search Console and analytics baselines, agreed conversion events and a readable action-led review.
GEO, without the mythology
AI visibility starts with a useful, trustworthy website.
There is no separate switch that guarantees inclusion in AI answers. We improve the same fundamentals that help people and search systems understand your expertise, then monitor the signals that can actually be observed.
We do not sell llms.txt or a special schema as a shortcut to Google AI features. Technical eligibility and genuinely useful content come first.
Make the source clear
Specific services, authorship, evidence and current facts on pages you control.
Respect crawler choices
Review robots directives with you; access decisions are yours, not an automatic setting.
Observe, do not invent
Track available AI referrals and repeatable mention checks as directional signals, not an AI ranking score.
How we work
From baseline to the next best action.
Discover
Access, goals, current demand and a baseline from your own accounts.
Prioritise
A ranked roadmap: what is broken, what is missing and what matters commercially.
Improve
Technical fixes, page work and content briefs delivered against the agreed scope.
Learn
Review search and conversion signals, explain changes and choose the next sprint.
Reporting you can use
A report should lead to a decision, not another dashboard.
Your review separates completed work from observed outcomes and next actions. Traffic alone is not a business result; where tracking is available, we connect visibility with qualified enquiries.
Example review structure · illustrative, not client results
Delivered
Technical fixes shipped, pages improved and content published.
Observed
Search demand, landing-page engagement and tracked enquiries reviewed together.
Next decision
Keep, revise or expand the work based on evidence and effort.
Ways to work together
Start at the level your business needs.
Scope and pricing are agreed after a discovery review. No invented traffic forecasts or one-size-fits-all retainers.
Audit + roadmap
A clear starting point
A one-time technical, content and measurement review with a prioritised implementation plan.
Get an audit scopeFocused sprint
Fix a specific bottleneck
A defined period for technical remediation, site architecture or priority service pages.
Discuss a sprintOngoing growth
Build, measure, improve
Monthly execution and reporting across the agreed SEO and GEO priorities.
Plan an ongoing programmeEvery engagement defines deliverables, responsibilities, access and reporting before work begins.
Frequently asked questions
Everything teams ask before kicking off a project with us.
Still have a question? Talk to usYes, where local demand matters. We review your Google Business Profile, location pages and business details, then prioritise relevant improvements. Structured data is used only where eligible and does not guarantee a rich result.
Your next step
Let's find the visibility gaps worth fixing first.
Tell us about your site and your goals. We will suggest a sensible first scope, whether that is an audit, a sprint or ongoing support.